Transferable skills, thinking outside the square, endless job opportunities, communicating with people locally and globally, innovation and challenging the ‘status quo’, being socially aware- what’s not to love about studying courses related to media and communication?
If you love subjects like literature, LOTE, media, VISCOM, psychology, business, sociology, politics etc., you should consider exploring course options in media and communication. The following are three course and career areas you can consider:
Marketing and Advertising:
- Is this for me? This suits highly creative people who have excellent communication skills.
- In a nutshell: Essentially, you work with businesses and not for profit agencies to come up with innovative ways to market and advertise their products.
- What will I study? Courses can involve subjects and specialisations in: branding and identity design, consumer behaviour, graphic design, copywriting, cultural studies, web design, logo development, typography, market research and media planning.
- What are the occupations? Job titles include: brand manager, marketing analyst, digital manager and advertising executive. You could work in areas like health promotion, coordinating political marketing campaigns, acting as a branding consultant for major corporations and also in international advertising and marketing.
Public Relations:
- Is this for me? This suits people who have excellent communication skills, have the gift of the gab, enjoy communicating with people from different backgrounds, enjoy research and problem solving and are well groomed.
- In a nutshell: Essentially, you work with individuals and businesses to manage their public perception, risk manage any potential problems, liaise with media, and ensure positive media exposure.
- What will I study? Courses can involve subjects and specialisations in: events management, campaign planning, global public relations practice, crisis and risk management and media relations.
What are the occupations? Job titles include: media adviser, public image consultant, campaign manager, elite athlete manager, product publicity officer, and strategic planner. You may work closely with professionals in graphic design, marketing and communication design.
Journalism:
- Is this for me? This suits people who have excellent written and verbal skills, love research, enjoy following the news and exploring social issues, can work to deadlines, and have a thirst for knowledge.
- In a nutshell: Essentially, you research a topic in depth and report on it through a variety of mediums such as print, online, television and radio. There are many areas you can specialise in.
- What will I study? Courses can involve subjects in: audio and video production, communications, media (broadcast and print), media studies, radio communication and television/studio production.
- What are the occupations? Journalists can specialise in a variety of areas such as media, news, travel, sports, investigative, documentary, and photo.For more information, please contact the Pathways Co-coordinator Mr. McAuliffe in the Pathways Centre.
FOR INFORMATION ON OPEN DAYS, YEAR 12, VOCATIONAL AND HIGHER EDUCATION NEWS AS WELL AS UPCOMING EVENTS, PLEASE REFER TO THIS WEEK’S SALESIAN CAREERS NEWSLETTER.To research media and communication courses and occupations, go to The Good Universities Guide, http://bit.ly/1N6a3Pk
Some courses like strategic communication and professional communication incorporate several areas of media and communication, so you graduate with a wide breadth of skills and you can fully explore your interest areas.
Other course and career areas in Media and Communication include publishing, technical writing, professional writing and media studies.